Plant-Based Wellness
Done Better

We leverage modern science to make natural products that work

Better Plant Sciences Inc. offers a collection of high-efficacy, plant-based products for optimum health and wellness.

We are a vertically-integrated company with a team whose complementary experience enables acquisition, development, manufacturing, and direct-to-consumer distribution of our products.

We are committed to staying at the forefront of plant-science research and development, and are constantly engaged in research to further expand our portfolio of proprietary formulations and pending patents. Our all natural products vary in use from pain treatment to disease prevention to health optimization, all without chemicals or harmful ingredients. We also have a majority owned subsidiary, NeonMind Biosciences Inc., which is engaged in research into developing a psilocybin (psychedelic mushroom) based product for weight loss while also developing a line of coffees infused with health optimizing medicinal mushrooms including chaga, lionsmane and cordyceps.

We’re on a mission to make better choices,
Create better products,
Be a better company.

Not all sanitizers are created equal

Don't just take our word for it

This sanitizer is so nice and smooth with a sweet and pleasant aroma. I can't stop smelling my hands!
- Sofia S.
I love your Hand Sanitizer spray, it smells like oranges and happiness.
- Trevor N
Brands

Urban Juve

Over 50 proprietary skincare and wellness products infused with Cannabis Sativa hemp root and hemp seed oil.

NeonMind

Medicinal and psychedelic mushrooms which engage the mind to heal the body

Wright & Well

A THC-infused collection for customers seeking alternative ways to improve their wellbeing.

Jack & Jane

A premium line of THC and CBD-infused products including tinctures, topicals and capsules.

Podcast

In the News

The Expertise to Navigate New Markets

The Yield Growth management team has deep experience with relevant global brands including Coca-Cola, Pepsi Corporation, M·A·C Cosmetics, Skechers, Best Buy, and Aritzia.

Team
Penny White LLB, BA

Director, President & CEO, Better Plant Sciences Inc. CEO, Urban Juve Provisions Inc.

Amy Frankel

Corporate Secretary, General Counsel and Vice President, People, Better Plant Sciences Inc.

Rick Huang MBA, CPA

CFO, Better Plant Sciences Inc.

Tamara Melck

Chief Operating Officer, Better Plant Sciences Inc.

Jeff B. Smith MBA, BA

Chairman of the Advisory Board, Better Plant Sciences Inc.

Spiros Margaris MBA

Director, Better Plant Sciences Inc.

Perry Chua

Creative Director

Gabriel Villablanca

Director, eCommerce & Digital Marketing

Penny White LLB, BA

Director, President & CEO, Better Plant Sciences Inc. CEO, Urban Juve Provisions Inc.

Amy Frankel

Corporate Secretary, General Counsel and Vice President, People, Better Plant Sciences Inc.

Rick Huang MBA, CPA

CFO, Better Plant Sciences Inc.

Tamara Melck

Chief Operating Officer, Better Plant Sciences Inc.

Jeff B. Smith MBA, BA

Chairman of the Advisory Board, Better Plant Sciences Inc.

Spiros Margaris MBA

Director, Better Plant Sciences Inc.

Perry Chua

Creative Director

Gabriel Villablanca

Director, eCommerce & Digital Marketing